Apple unveiled its first foldable iPhone and new Pro models, but shares finished roughly flat as investors weigh premium pricing against rising costs and an uncertain AI strategy.

How each outlet headlined it

• MarketBeat News Feed

  Apple unveiled its first foldable iPhone and new Pro models, but shares finished roughly flat as investors weigh premium pricing against rising costs and an uncertain AI strategy.
• Business Insider left

  Apple's iPhone Duo offers a wider screen, enhanced selfie-taking, and new displays. Do shoppers actually want it? https://bit.ly/4r4AbA4
  
• Fox Business Technology right

  CEO John Ternus debuted the $1,999 foldable iPhone Duo in his first major product event, marking Apple's long-awaited entry into the foldables market.
  
• Investing.com Stocks

  Analysts split on Apple after foldable iPhone Duo debut
  
• The New York Times left

  Apple has officially launched a foldable iPhone, and to no one’s surprise, it’s the most expensive iPhone yet. Here's everything we know about the iPhone Duo, which appears to combine the best of a phone and a tablet in one device. nyti.ms/4gJRmU1
  
• Yahoo Finance

  Tech stocks today: Apple debuts foldable iPhone Duo, AI researchers issue fresh warnings
  
• WIRED left

  Apple's new folding iPhone Duo is finally here, alongside refreshed Pro models. Our primer has all the details you need to choose the iPhone 18 that's right for you.
  
• NYT > Top Stories left

  The company unveiled a new iPhone that costs $1,999. Here are the economics behind that price tag.
  
• CNBC left

  The iPhone Duo enters China’s crowded foldable market — and faces a price test
  
• Reuters

  Apple’s foldable iPhone poses a $1,999 question: Who is it for? reut.rs/4A6i297